• Home
  • About Me
  • Freebie
  • Nicole Cappelleri

  • Mastermind Waitlist
  • Blog
  • Contact

Nicole Cappelleri

Business, eCommerce

The Entrepreneurs secret life: What you see versus what you don’t see

There is so much content, truth and lies out there about being entrepreneur.

The passive income freedom propaganda is a well-oiled machine on social media.

The truth is an entrepreneur has two lives. The life you see and the life you don’t see.

Like everything in life, business has two sides and it’s not all rainbows and fairytales.

After many years of being all in and working full-time in eCommerce this is what you see versus what you don’t see:

What you see:

  • High cash months
  • Celebrations
  • Hitting big goals
  • Freedom / Travel
  • Business trips overseas
  • Schedule Flexibility
  • Celebrity endorsements and recognition
  • Customer praise
  • Creativity – new products, content
  • Confidence
  • Dreams coming true

What you don’t see:

  • Low cash months, cant pay expenses
  • Debt
  • Copycat businesses
  • Customer complaints
  • Influencers not promoting products as planned
  • Chargebacks
  • Shipping problems
  • Inventory management failures
  • Arguments and disagreements with business partner
  • Samples not working out
  • Pressure to keep creating content
  • Self-doubt
  • Lack of motivation
  • Stress & Loneliness
  • Fear of a do-over / High Risk
  • Never-ending list of things to do
  • Feelings of failure

The entrepreneur’s journey is full of ups and downs. Your two lives live side-by-side and you know the truth!

Share

You May Also Like

October 3, 2022

Review – Vicenza Oro 2022

February 9, 2023

WHY MOST PEOPLE FAIL IN ECOMMERCE

July 30, 2023

Here’s why you should sell a controversial product online and why it works!

Previous Post
WHY MOST PEOPLE FAIL IN ECOMMERCE
Next Post
Here’s why you should sell a controversial product online and why it works!
I’m Nicole Cappelleri

I’m Nicole Cappelleri

Hello!

I'm sharing everything I know about being a full time online entrepreneur including business, marketing, Shopify, writing, self-publishing, creativity and more.

Recent Posts

  • Here’s why you should sell a controversial product online and why it works!
  • The Entrepreneurs secret life: What you see versus what you don’t see
  • WHY MOST PEOPLE FAIL IN ECOMMERCE
  • Create or Die If You Want To Succeed In The eCommerce Game
  • Review – Vicenza Oro 2022

Travel

Photography

Fashion

Categories

  • Business
  • eCommerce
  • Uncategorized

Recomended

Books I Love
product_title_1

The Millionaire Fastlane by MJ Demarco

product_title_2

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

product_title_3

12 Months to $1 Million by Ryan Moran

My Businesses

& Products

Bella Luck Charms

Certartico

Course

Books

Net-A-Porter

Asos

  • Home
  • Home
  • About
  • About

Copyright © 2025 Nicole Cappelleri . All Rights Reserved.Site Powered by Pix & Hue.