My business sells Italian lucky charms and amulets. The famous cornicello aka the Italian horn! In Italy, they look like a chilli but they’re actually a bull's horn and you see it a lot in the traditional red colour hence why people call them a chilli! Jewellery is not normally controversial. But our jewellery sometimes stirs some s[...]
There is so much content, truth and lies out there about being entrepreneur. The passive income freedom propaganda is a well-oiled machine on social media. The truth is an entrepreneur has two lives. The life you see and the life you don’t see. Like everything in life, business has two sides and it’s not all rainbows and fai[...]
Two years of being a full-time entrepreneur in e-commerce have taught me a few things. Watching other budding entrepreneurs struggle - I can see where they are going wrong. Firstly, my business Bella Luck Charms is probably my sixth website and 3rd eCommerce business. I have tried and failed a lot over the years. H[...]
Content is king and creating new products is the queen. Basically to succeed in e-commerce you need to be continually in creation mode. The king says entertain the masses. The queen says give them new products. The number one driving force of my business has been creating content. It’s a cliché but true. If you’re not in cr[...]